• iCloud’s real purpose is to kill Windows – “What this requires from Apple is a bold move that Microsoft would never make: Jobs is going to sacrifice the Macintosh in order to kill Windows. He isn’t beating Windows, he’s making Windows inconsequential.”
• Microsoft joins pre-emptive patent protection program – Software patents are not really popular, even with companies that (in theory) should benefit from them…

• The Mac App Store: It’s an honor thing – “Apple’s approach is simple. It’s an honor thing. The company believes that, given the choice, people will do the right thing. It also understands that anti-piracy techniques don’t stop pirates, but they do get in the way of honest users.”
• Nokia’s 15-year tango to avoid Microsoft – “[PC manufacturers] found it wasn’t worth the effort to differentiate their PCs from the competition, in what had become a commodity business.” The reason’s behind Nokia’s original decision not to licence code from Microsoft in the nineties hasn’t really changed, which makes today a sad day.
• Doctor Who Infographic – Everything you ever wanted to know about Dr Who but were too afraid to ask…

• In pictures: Satellite eye on Earth – July – Awesome images.
• Amber Ale: Brewing Beer From 45-Million-Year-Old Yeast – Science, history and beer, and all in one story. How could I not bookmark this article?
• Microsoft’s Long, Slow Decline – “The evidence is staring Microsoft’s leadership in the face that they have lost the most lucrative segment of the market, but, judged by their actions and public remarks, they seem to think it’s all a big joke. They should be sweating this but they’re laughing it off.”

• The giant Apollo 11 post – The best of the web on the 40th anniversary of the moon landing.
• Year two – Nice analysis of where the App Store need to change in order to keep both customers and developers happy.
• Let’s all take a deep breath and get some perspective – “[Google are] starting to look like the new Scott McNealy. Remember him? Ran a company called Sun, which had a great little business going until McNealy became obsessed with Gates and started doing things like paying millions of dollars to buy StarOffice so he could get into that booming free software business.”

• Three Cheers for Afghan Women – it’s a little depressing to think that, as the article notes, this is actually progress.
• Audio slideshow: Sir Clement Freud – I only really know Clement Freud for his contribution to Just A Minute. I remember that I wasn’t sure what to make of him when I first heard his lists and slow, deliberate delivery, but that changed pretty quickly. It won’t be the same without him.
• Laptop Hunters: Homeless Frank – If you’ve not seen Microsoft’s new adverts this probably won’t make much sense. If you have, you’ll realise that Frank’s analysis of the PCs is more nuanced that the supposedly “real” people in the original videos.

It’s been over five years since I last told you about my favourite computer and programming related books (don’t believe the date on that article. It’s been edited lightly a couple of times since I first posted it).

Having said that, some things have not changed. The vast majority of books on the shelves of your local retailer are very specific. Publishers seem to eschew broad, generally useful texts in preference for yet another beginners guide to Microsoft Word or C++ (or, more likely, Visual C++ 2005 Special Easter Edition SP2). I do not understand this. Sure, there’s a genuine need for “how to” books for specific technologies but is it not more useful to learn how to solve problems in general rather than how to solve a particular problem with a particular product?

The problem with trying to sell a lacklustre product to a disinterested audience is that even the best marketing that money can buy can’t help. Fortunately Microsoft had the wisdom not to throw good money after bad and decided to push Vista with their “The Wow Starts Now” campaign, one that neatly matched the quality of the initial operating system release. Very clever.

But recently Microsoft have decided that things have improved and that it’s worth marketing their flagship product with a little more gusto. I decided that I would help and try to think of a few new tag lines.

• Amnesty unveils shock ‘waterboarding’ film – This video makes it pretty clear why waterboarding is torture and not just an “enhanced interrogation” technique as George Bush would have us believe. Very nasty. (Don’t watch over dinner.)
• DRM: The Gift that Keeps on Taking – “Now, people, aren’t you really glad you bought DRM’d music”
• Free your mind – How can a writer make money when distribution is free…

So Microsoft is trying to buy Yahoo. I’ll leave the detailed analysis to people better qualified than myself but I thought that I could add a little perspective simply by looking back and remembering something that happened less than ten years ago.

As you can no doubt guess from the title, the event that springs to my mind is the merger of HP and Compaq. The main problem with HPaq at the time was that merging HP’s loss-making PC business with Compaq’s loss-making PC business just wasn’t a good idea. Fiorina pushed the whole MBA line of thinking: being the biggest player will allow greater economies of scale, lower prices and more profit. Unfortunately, two big losses merged tends to make a big loss also, albeit perhaps smaller than the old combined total¹.

I just read Daniel Eran Dilger’s “Winter 2007 Buyer?s Guide: Microsoft Zune 8 vs iPod Nano” but I felt that it was missing something very important for readers outside the United States.

So to fill that void here is my attempt. I have not actually used any of the new Zunes or iPods but I don’t necessarily feel that this has any material impact on the final result¹.